While resumes should be tailored to the industry you're in, the one
below offers a helpful guide for entry- and mid-level professionals
with three to five years of relevant work experience.
A
winning resume makes the difference between a potential employer
wanting to meet you versus them hiring some other job candidate.
Here are 19 points that makes your resume best:
1. Must includes a URL to the jobseeker's professional online profile.
If
you don't include URLs to your professional online profiles, hiring
managers will look you up regardless. Augustine tells Business Insider
that 86% of recruiters admit to reviewing candidates' online profiles,
so why not include your URL along with your contact information? This
will prevent recruiters from having to guess or mistaking you for
someone else.
2. Uses consistent branding.
"If
you have a common name, consider including your middle initial on your
resume and online professional profiles to differentiate yourself from
the competition," says Augustine. For example, decide if you're Mike
Johnson, Michael Johnson, or Mike E. Johnson. Then use this name
consistently, be it on LinkedIn, Google+, Twitter, or Facebook.
3. Includes a single phone number and email address.
"Choose
one phone number for your resume where you control the voicemail
message and who picks up the phone," she advises. The same rule applies
to an email address.
4. It does not include an objective statement.
There's
no point in including a generic objective about a "professional looking
for opportunities that will allow me to leverage my skills," says
Augustine. It's not helpful and distracting. Ditch it.
5. It must includes an executive summary.
Replace
your fluffy statement with an executive summary, which should be like a
"30-second elevator pitch" where you explain who you are and what
you're looking for. "In approximately three to five sentences, explain
what you're great at, most interested in, and how you can provide value
to a prospective employer," Augustine says.
6. Must uses reverse chronological order.
This
is the most helpful for recruiters because they're able to see what
you've been doing in recent years immediately, says Augustine. "The only
time you shouldn't do this is if you're trying to transition to another
career altogether, but then again, in this situation, you'll probably
be relying more on networks," than your resume, she says.
7. Uses keywords like "forecasting" and "strategic planning."
Many
companies use some kind of screening process to identify the right
candidates. You should include the keywords mentioned in the job posting
throughout your resume.
"Identify the common
keywords, terminology, and key phrases that routinely pop up in the job
descriptions of your target role and incorporate them into your resume
(assuming you have those skills)," advises Augustine. "This will help
you make it past the initial screenings and on to the recruiter or
hiring manager."
8. Must provides company descriptions.
It's helpful for recruiters to know the size of the company you used to work for, advises Augustine.
"Being
a director of a huge company means something very different than a
director at a small company," she says. You can go to the company's
"About Us" section and rewrite one or two lines of the description. This
should be included right underneath the name of the company.
9. Does not list achievements in dense blocks of text.
Recruiters
receive so many resumes to scan through at a time, so make it as easy
as possible for them to understand why you're perfect for the job. Dense
blocks of text are too difficult to read, says Augustine.
10. Achievements are listed in three bullet points per job.
Under
each job or experience you've had, explain how you contributed to or
supported your team's projects and initiatives. "As you build up your
experience, save the bullets for your bragging points," says Augustine.
11. Quantifies achievements.
"Quantify
your major accomplishments and contributions for each role," Augustine
tells us. This can include the money you saved or brought in for your
employer, deals closed, and projects delivered on time or under budget.
Do not use any more than three to five bullet points.
12. Accomplishments are formatted as result-and-then-cause.
A
good rule is to use the "result BY action" sentence structure whenever
possible. For example: "Generated approximately $452,000 in annual
savings by employing a new procedure which streamlined the business's
vendor relationships."
13. White space draws the reader's eyes to important points.
Recruiters
do not spend a lot of time scanning resumes, so avoid dense blocks of
text. "The key is to format the information in a way that makes it easy
to scan and recognize your job goals and relevant qualifications,"
Augustine tells us.
14. Never use crazy fonts or colors.
"Stick
to black and white color," says Augustine. As for font, it's best to
stick with the basics, such as Arial, Tahoma, or Calibri.
15. Must not include pronouns.
Augustine
says you should never write your resume in third person because
everyone knows you're the one writing it (unless you go through a
professional resume writing service).
Instead,
you should write it in first person, and do not include pronouns. "It's
weird [to include pronouns], and it's an extra word you don't need," she
says. "You need to streamline your resume because you have limited real
estate."
16. No to images.
"Avoid
adding any embedded tables, pictures, or other images in your resume,
as this can confuse the applicant-tracking software and jumble your
resume in the system," says Augustine.
17. Do not use headers or footers.
It
may look neat and concise to display your contact information in the
header, but for "the same reason with embedded tables and charts, it
often gets scrambled in an applicant tracking system," says Augustine.
18. Education is listed at the bottom.
Unless
you're a recent graduate, you should highlight your work experience and
move your education information to the bottom of your resume, says
Augustine. Never include anything about your high-school years.
19. It doesn't say "references upon request."
Every
recruiter knows you're going to provide references if they request it
so there's no reason for you to include this line. Again, remember that
space on your resume is crucial so don't waste it on a meaningless line,
Augustine tells us.


